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Brand

Brand guidelines

Short rules for using the SANSNiKTM wordmark, mark, and Contour product names in coverage and partner creative.

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Name & pronunciation

Write SANSNiKTM with the capital NiK as shown. Spoken: SAWNZ-nik. Do not stylize as Sansnik, Sans Nick, or all-caps SANSNIK in headlines unless quoting a logo lockup.

Product names

  • The Contour BarTM
  • The Contour BarTM With Grit
  • The Contour Bundle
  • Contour Club™ for subscription — trademark mark on first prominent mention when space allows

Logo files

Prefer dark logo on light grounds and white logo on dark grounds. Download from the media catalog (filter Logos / Icons). Do not stretch, recolor outside approved stills, or place the mark on busy photo crops without a solid field.

Claims to avoid

Contour products are cosmetic cleansers. Do not describe them as drugs, medical devices, or FDA-approved treatments. Flexibility claims should reference the SANSNiK Flexibility Scale / F5 when specificity matters.